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JEN-HUNG HUANG, TENG-TAI HSIAO and YI-FEN CHEN The Effects of Electronic Word of Mouth on Product Judgment and Choice: The Moderating Role of the Sense of Virtual Community1 Journal of Applied Social Psychology 42

Article first published online: 13 AUG 2012 | DOI: 10.1111/j.1559-1816.2012.00943.x

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