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YUTAKA YAMAUCHI, JAMES GLASNAPP, PEGGY SZYMANSKI, NOZOMI IKEYA and AKI OHASHI They just don't get it: Strategies, tools, and best practices for explaining ethnography to stakeholders Ethnographic Praxis in Industry Conference Proceedings 2010

Article first published online: 16 NOV 2010 | DOI: 10.1111/j.1559-8918.2010.00034.x

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