Journal of Behavioral Decision Making

Read JBDM's most downloaded articles of 2010 for FREE below, regardless of whether you have a subscription to the journal.

Degrees of uncertainty: An overview and framework for future research on experience-based choice
Tim Rakow, and Ben R. Newell

Mental accounting matters
Richard H. Thaler

Why are maximizers less happy than satisficers? Because they maximize positive and negative outcomes
Evan Polman

The effects of mental contamination on the hindsight bias: Source confusion determines success in disregarding knowledge
Melissa A. Z. Marks, and Hal R. Arkes

Behaving as expected: Public information and fairness norms
Cristina Bicchieri, and Alex Chavez