Journal of Consumer Behaviour
© John Wiley & Sons, Ltd.
Edited By: Peter Nuttall and Simon Pervan
Online ISSN: 1479-1838
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Latest JCB News
JCB gains ISI listing!
We are delighted to announce that the Journal of Consumer Behaviour (JCB) is now indexed by ISI. We will receive our first impact factor in Summer 2013.
Call for Papers
Mediterranean Perspectives on Consumption and Marketing
Submission Deadline: 31st May 2013
JCB Special Issues
Challenges to Attitude and Behaviour Change Through Persuasion
Edited by Louise M. Hassan and Nina Michaelidou
Volume 12, Issue 2
Transformative Consumer Research and Social Marketing
Edited by Maria Piacentini, Emma Banister, Laura Salciuviene and Kathy Keeling
Volume 11, Issue 4
Untangling the Web: Exploring the Boundaries of Social Media and Consumer Generated Content
Edited by Kelly L. Page and Leyland Pitt
Volume 10, Issue 6